What Today’s Market Data Means for Oakland Buyers & Sellers
Insights from Current Matters, through the lens of East Bay experience
By David Higgins, Founder, Cush Real Estate
Real-Time Market Clarity, Without the Noise
We’re halfway through 2025, and the real estate market continues to evolve. While headlines tend to generalize, the most meaningful information comes from trusted data sources paired with local perspective. That’s why we follow Keeping Current Matters—a real estate resource that compiles national housing data in a way that’s clear, relevant, and actionable.
We’ve reviewed the latest data and compared it to what we’re seeing here in Oakland and the East Bay. The result? A sharper read on what’s working, what’s shifting, and how both buyers and sellers can make strong, confident decisions in the current landscape.
What the Latest Numbers Say
According to recent trends:
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Inventory remains tight, especially in desirable neighborhoods.
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Buyer demand is steady, despite higher interest rates.
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Well-prepared homes are still selling quickly, often with strong offers.
This is consistent with what we’re seeing locally. When homes are professionally presented, priced with precision, and marketed with intention, they move—and often outperform expectations.
How This Impacts Buyers and Sellers in the East Bay
For Buyers
Even in a competitive environment, opportunities exist. The key is preparation.
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Be ready to move quickly, especially on high-quality homes.
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Understand how interest rates affect your monthly goals—not just list price.
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Focus on long-term value in well-located, well-maintained properties.
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Work with a team that knows how to structure offers that stand out.
For Sellers
The market still favors those who are ready. But success today looks different than it did a year ago.
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Homes need to feel current, intentional, and emotionally compelling.
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Pricing must reflect today’s buyer behavior—overpricing leads to stall-outs.
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Marketing matters: from design to photography to syndication.
This is where the Cush Real Estate model shines.
The Cush Difference: Strategy, Design, and Experience
At Cush, we pair proven strategy with market awareness—and back it with our in-house design team, one of the only firms in the region to do so.
From thoughtful cosmetic updates to full-property reimagination, Cush Design transforms homes in a way that connects with today’s buyers. It’s not just aesthetic. It’s about performance—maximizing return, reducing days on market, and increasing buyer urgency.
We also leverage the latest in real estate technology—AI-enhanced pricing tools, predictive market trend tracking, and hyper-targeted digital campaigns—so your property gets the visibility it deserves and your decisions are informed by real-time data.
This approach consistently leads to smoother sales, better outcomes, and stronger long-term positioning for our clients.
What This Means for You
Whether you’re buying your first home, preparing to sell, or simply staying informed as a homeowner, the market rewards those who are informed and prepared.
If you’re ready to have a strategic conversation about your next move, we’re here to help.
The market will always move. The question is: who are you moving with?
We’re here when you’re ready.
David Higgins
Founder, Cush Real Estate
Top-Producing Realtor | Award-Winning Market Leader